UTR Mission Reconnect shield logo, the Carter's Charitable Foundation logo and the Operation Storytime logo are against a light blue background. " Mission Reconnect sponsored by Carter's Charitable Foundation."

United Through Reading Announces Carter’s Charitable Foundation, Inc. as the Mission Reconnect sponsor of its Operation Storytime Campaign

May 9, 2024

May 9, 2024, San Diego, CA – United Through Reading is honored to announce that Carter’s Charitable Foundation, Inc. will serve as the Mission Reconnect sponsor for their Operation Storytime Campaign (unitedthroughreading.org/operationstorytime).

The goal of Mission Reconnect is to keep military families reading together. Even if it’s just for a few minutes each day, reading together can make a big difference in the lives of military families. Reading is a fun and enjoyable activity that helps families stay connected during time apart and strengthens parent/child bonds while helping military children grow and develop.

“United Through Reading’s programs and services are difference-makers for military families, and Carter’s Charitable Foundation, Inc. is proud to deepen our longstanding partnership as the Operation Storytime Mission Reconnect sponsor,” said Sean McHugh, Vice President & Treasurer at Carter’s Inc., and Chair of the United Through Reading Board of Trustees. “We are honored to be at the forefront of connecting the next million military family members through shared reading, no matter the distance.”

Carter’s Charitable Foundation, Inc.’s. sponsorship of Mission Reconnect will support United Through Reading’s efforts to keep military families connected even when military duty keeps them apart. United Through Reading’s programs make it possible for service members to save storytime moments every day, making their families stronger and ensuring they can focus on their mission.

Carter’s Charitable Foundation, Inc. has been a United Through Reading partner since 2017. In 2022, Carter’s Charitable Foundation, Inc. was integral to our launch of the inaugural Book for the Military Child. Carter’s Charitable Foundation Inc. employees prepared 5,000 copies of The Kissing Hand to distribute to deserving military families.

“We extend our heartfelt appreciation to Carter’s Charitable Foundation, Inc. for joining us as our newest Operation Storytime sponsor,” said Tim Farrell, Chief Executive Officer of United Through Reading. “Their commitment to supporting military families and promoting daily reading aligns seamlessly with the goals of our initiative. Through Mission Reconnect, we’ll continue to ensure that military families stay connected through the joy of reading every day. Together, we’re fostering literacy, strengthening bonds, and impacting the lives of those who serve our country. Thank you, Carter’s Charitable Foundation, Inc., for your continued support of United Through Reading and our mission.”

Carter’s Charitable Foundation, Inc., is dedicated to helping children in need. It emphasizes early childhood education through monetary and product donations and related volunteer efforts to serve a diverse group of children and families.

Operation Storytime is United Through Reading’s campaign to connect #TheNextMillion military family members through shared storytime. Learn more at operationstorytime.org.